Not every client is created equal. Some clients deserve more attention and some aren't necessarily worth working with. However this can be hard to see clearly and impartially when you're working with people everyday.

The Client Analyser is a tool to help you examine your client list. Answer some simple questions and see how your clients stack up.

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How Many Clients Will You Be Analysing? The more clients you analyse the more useful the results. You should be comparing at least 8.

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The 80/20 principle states that for many situations, a majority of effects come from a minority of causes. It is particularly useful for analysing effectiveness.

This tool will help you look for 80/20 type patterns in your clients.

Learn more about the principle